Why Facebook is one of the most effective sources for promoting mobile apps

“Source of the Month” – WakeApp continues its informative piece for mobile app marketers. Why are we doing this? Until a few years ago, in order for an application to become popular among users, it was simply necessary to create a program that connects the client and the service. Nowadays, this is no longer enough: the number of programs in app stores has reached unprecedented heights: 2.6 million in Google Play and almost 4.5 million in Apple App Store (Statista). The WakeApp team decided to help novice marketers, partners, and specialists in the mobile app promotion market. The main idea –  to stay ahead of the latest trends in GEOs, traffic sources, and promotion features in them. We are happy to share our research on