The Kenya Bankers Association (KBA) has partnered with the Central Bank of Kenya (CBK) to launch a financial literacy campaign aimed to promote a saving culture among Kenyans.
The campaign is part of the wider strategic engagements that are geared towards promoting and enhancing financial literacy among the youth and the general public.
Through the campaign dubbed ‘Banking Industry Financial Literacy Campaign 2023’, partners seek to educate the public on appropriate measures to enhance personal financial wellness and build their capacity to access funds for enterprise development.
Central Bank of Kenya Governor Dr. Patrick Njoroge, emphasized the critical role of financial literacy in driving economic growth and stability.He noted that Kenya’s financial ecosystem has transformed in the last decade from the traditional brick and mortar to an elaborate any time anywhere ecosystem, making financial literacy an important aspect for literally every…