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Pokémon GO reaches $5 billion in player spending

Pokémon GO reaches $5 billion in player spending

Mobile gaming hit Pokémon GO from Niantic has surpassed the significant milestone of $5 billion in player spending as the game celebrates its fifth anniversary. It means that the artificial reality game generated a whopping $1 billion on average per year. At the beginning of 2021 (H1), it generated $641.6 milion in revenues. The first half of the year marked the game’s best ever, up 34% in revenues over H1 2020 and +130% compared to H1 2017, according to data from SensorTower. Last year alone, the game picked up $1.3 billion in player spending. In the US, the game generated 36.6% of its lifetime player spending, followed by Japan at 32% and Germany at 5.4%. Google Play accounted for 52.8% or $2.7 billion in player spending,

The post Pokémon GO reaches $5 billion in player spending appeared first on Business of Apps.

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